Tool 3.2.1 - Handbook for Communication with Communities for UNHCR Libya and Tunisia Operations Category: Handbook Countries: Libya and Tunisia Organization: UNHCR Link: Handbook for Communication with Communities – EN / FR / AR Profile: The Handbook provides contextualized guidance on how to design and implement an effective two-way communication strategy. It is available in English, Arabic and French. Why to Use the Tool: The Handbook can be used by UNHCR operations and partners seeking to strengthen community outreach. Key elements include: • Checklist for face-to-face two-way communication meetings • Checklist for efficient messaging • Checklist for printed materials • Template of how to develop a social media calendar How To Use the Tool: It includes tools, checklists, templates, use-cases, and other resources ready to use and contextualize. 9. PUTTING A CWC STRATEGY AND ACTION PLAN INTO PRACTICE 01 Promote an understanding of UNHCR as a trusted source of information 02 Ensure that people have the information they need to make informed decisions 03 Secure community engagement 04 GOALS 05 06 07 Standardise information and dispel misinformation and rumours Tailor product design, content and dissemination Use digital tools strategically Support effective feedback mechanisms are in place ”Steps to putting a CwC Strategy and Action Plan into Practice”, Handbook for Communication with Communities (CwC), UNHCR Libya and Tunisia 2021. The CwC strategies for Libya and Tunisia must Step 3: Segmenting the target audiences be implemented with feasibility in mind. CwC is a o Who are they? process and it requires a plan in order to be rolledo What are their communication habits? out. ToAAP practically implementINCLUSION the CwC goals and MENA TOOLKIT: STRENGTHENING AND ACCOUNTABILITY TO AFFECTED PEOPLE activities, an indicative step-by-step approach is o What are their information needs? 13